I am a Creative Product Designer with 5+ years of experience shaping product direction and delivering end-to-end design for web and mobile.

I specialize in information architecture, scalable design systems, and iterative testing to turn complexity into simple flows that scale, stay consistent, and drive measurable business outcomes.

My journey started with a deep curiosity for how things work—taking computers apart and building things from scratch. Today, I bring that same builder mindset to bridging design, code, and business strategy.

Outside of designing, I love drumming, playing badminton, exploring coffee spots, and mentoring upcoming designers.

Experience

Now
GizalabCreative & Product Designer
2024 – 2025
PT Bank Raya Indonesia TbkProduct Designer (via Gizalab)
2024
PT Bank Rakyat Indonesia (Persero) TbkProduct Designer (via Gizalab)
2020 – 2024
PT Ada Ide IndonesiaUI/UX Designer
2020
Insan Bumi MandiriHead of Strategic Communication
2019 – 2020
Insan Bumi MandiriEmail Marketing Specialist

Visual Journal

01/Craft & Space
craft1

Workspace vibes ☕

craft2

In the Figma weeds

02/Music & Rhythm
music1

Rhythm & Drums 🥁

03/Athletics
sports1

Smash & Rally 🏸

04/Community & Talks
talk1

Mentoring @ BTPN

talk2

Lecturing @ UNPAD 🎙️

05/Life & Coffee
coffee1

Pour-over fuel ☕